Q4 2026 · October 13 to December 30 · Online

Every class this quarter, on the calendar.

The Small Business MBA is a program, not a one off class. 42 live classes from October 13 to December 30, each with a topic and one thing you leave with. A free class every Tuesday for every member, and three more every week in Small Business MBA Live. Pass the graded quiz for every module and earn the Small Business MBA Certificate of Completion, with an ID anyone can verify.

The Small Business MBA from Notebook of a COO: the class calendar in the member portal, two weeks of classes side by side, each with its topic, what you leave with and a seat to save

The Tuesday class is free for every member. Join, pick your classes and save your seat in one tap.

Start the Small Business MBA Free  →

No card. No contract.
Already a member? Open the class calendar in the portal

A practical operator education, not an accredited academic degree. It does not confer a Master of Business Administration.

How a week works

Four days. Each one has a job.

One free class for every member, and three more for Live members. Every class is live, online and one hour, taught by JT and the NOC team.

Monday · 11:00 AM to 12:00 PM PST
Live

The Monday Live Class

Marketing, messaging, sales and lead generation. Find where you lose customers, and fix one leak a week.

Tuesday · 8:00 AM to 9:00 AM PST
Free

The Free Tuesday Class

How the best operators think, from the top of the Market Pyramid down. Free for every member.

Wednesday · 5:00 PM to 6:00 PM PST
Live

The Wednesday Live Class

Service, product, pricing and finance. Make the money work.

Friday · 9:00 AM to 10:00 AM PST
Live

The Friday Build Sprint

Social media, landing pages, customer flows, sales funnels and what each offer really earns, built in the hour.

Class dates and topics can change. Members are told ahead of time. All times are PST.

October

Diagnose. Know your numbers, your market and your leak.

11 classes from October 13 to October 30: 3 free on Tuesdays, 8 in Small Business MBA Live.

Week of October 12

  1. Tuesday, October 13 8:00 AM to 9:00 AM PST Free

    The Free Tuesday Class

    The Market Pyramid: three tiers, three mindsets

    You leave with: Which tier your business serves today, on purpose or by accident.

  2. Wednesday, October 14 5:00 PM to 6:00 PM PST Live

    The Wednesday Live Class

    Read your P&L in ten minutes

    You leave with: Last month read line by line: what is healthy and what needs attention.

  3. Friday, October 16 9:00 AM to 10:00 AM PST Live

    The Friday Build Sprint

    Build your Monthly P&L

    You leave with: Last month entered and saved, with your margins on screen.

Week of October 19

  1. Monday, October 19 11:00 AM to 12:00 PM PST Live

    The Monday Live Class

    Find your leak

    You leave with: All six stages scored, and one sentence naming your biggest leak with a number on it.

  2. Tuesday, October 20 8:00 AM to 9:00 AM PST Free

    The Free Tuesday Class

    The Congruence Rule: four things, one tier

    You leave with: Where your position, offer, marketing and sales disagree.

  3. Wednesday, October 21 5:00 PM to 6:00 PM PST Live

    The Wednesday Live Class

    Price for profit: your floor and your target

    You leave with: Your price floor, and the margin each offer really makes.

  4. Friday, October 23 9:00 AM to 10:00 AM PST Live

    The Friday Build Sprint

    Build your price sheet

    You leave with: Margin worked out on your top three offers.

Week of October 26

  1. Monday, October 26 11:00 AM to 12:00 PM PST Live

    The Monday Live Class

    Alignment: pick your tier and aim everything at it

    You leave with: Your tier named, and your offer in one sentence for that tier and nobody else.

  2. Tuesday, October 27 8:00 AM to 9:00 AM PST Free

    The Free Tuesday Class

    Top of the pyramid thinking

    You leave with: What the premium 10% is really buying, and what it takes to hold that tier.

  3. Wednesday, October 28 5:00 PM to 6:00 PM PST Live

    The Wednesday Live Class

    Profit is not cash

    You leave with: The next 13 weeks of cash, and your tightest week.

  4. Friday, October 30 9:00 AM to 10:00 AM PST Live

    The Friday Build Sprint

    Build your landing page's first screen

    You leave with: Headline, hook, offer and one ask, written for your tier.

November

Patch. Build the customer engine, one leak a week.

14 classes from November 2 to November 24: 4 free on Tuesdays, 10 in Small Business MBA Live.

Week of November 2

  1. Monday, November 2 11:00 AM to 12:00 PM PST Live

    The Monday Live Class

    Visibility: get found by the right people

    You leave with: One place, one line that names the problem, and a schedule you can keep for 90 days.

  2. Tuesday, November 3 8:00 AM to 9:00 AM PST Free

    The Free Tuesday Class

    You don't have a traffic problem. You have a leak.

    You leave with: The six places a business loses customers, and which one is most likely yours.

  3. Wednesday, November 4 5:00 PM to 6:00 PM PST Live

    The Wednesday Live Class

    Build your offer

    You leave with: What you sell, how it is packaged and what it is priced against.

  4. Friday, November 6 9:00 AM to 10:00 AM PST Live

    The Friday Build Sprint

    Build your visibility plan

    You leave with: Your one channel, your one line, and the first two weeks of posts.

Week of November 9

  1. Monday, November 9 11:00 AM to 12:00 PM PST Live

    The Monday Live Class

    Capture: turn interest into contact

    You leave with: One low risk reason for a visitor to raise a hand before they are ready to buy.

  2. Tuesday, November 10 8:00 AM to 9:00 AM PST Free

    The Free Tuesday Class

    How you actually make money

    You leave with: Your business model on one page.

  3. Wednesday, November 11 5:00 PM to 6:00 PM PST Live

    The Wednesday Live Class

    What one customer is worth

    You leave with: Lifetime value, and what you can afford to pay for a customer.

  4. Friday, November 13 9:00 AM to 10:00 AM PST Live

    The Friday Build Sprint

    Build your capture offer and its three emails

    You leave with: The offer outlined, where it goes, and three emails drafted.

Week of November 16

  1. Monday, November 16 11:00 AM to 12:00 PM PST Live

    The Monday Live Class

    Follow up: turn contact into conversation

    You leave with: Your cadence on paper: day 0, 2, 5, 12 and 30.

  2. Tuesday, November 17 8:00 AM to 9:00 AM PST Free

    The Free Tuesday Class

    Why operators get stuck

    You leave with: Which of the three plateaus you are on.

  3. Wednesday, November 18 5:00 PM to 6:00 PM PST Live

    The Wednesday Live Class

    The service standard: what every customer gets

    You leave with: Your written standard and your response times.

  4. Friday, November 20 9:00 AM to 10:00 AM PST Live

    The Friday Build Sprint

    Build your follow up cadence

    You leave with: The messages drafted, every open lead loaded, and what your missed calls cost.

Week of November 23

No Wednesday Live Class and no Friday Build Sprint this week: Thanksgiving week.

  1. Monday, November 23 11:00 AM to 12:00 PM PST Live

    The Monday Live Class

    Conversation: turn a call into an offer

    You leave with: Your call structure, and the exact words for your price.

  2. Tuesday, November 24 8:00 AM to 9:00 AM PST Free

    The Free Tuesday Class

    Business or asset: could it run 30 days without you?

    You leave with: Your score on the 30 day test.

December

Hold and plan. Hold the price, keep the customer, plan 2027.

17 classes from November 30 to December 30: 5 free on Tuesdays, 12 in Small Business MBA Live.

Week of November 30

  1. Monday, November 30 11:00 AM to 12:00 PM PST Live

    The Monday Live Class

    Hold your price without losing the deal

    You leave with: Your answer when a buyer asks for a discount.

  2. Tuesday, December 1 8:00 AM to 9:00 AM PST Free

    The Free Tuesday Class

    Run it on systems, not on you

    You leave with: The first process you will write down, and how.

  3. Wednesday, December 2 5:00 PM to 6:00 PM PST Live

    The Wednesday Live Class

    Raise your prices and keep your customers

    You leave with: Your 2027 price, and who it changes for first.

  4. Friday, December 4 9:00 AM to 10:00 AM PST Live

    The Friday Build Sprint

    Build your sales call

    You leave with: Your call structure, your price words, and three numbers to track: held, offered, closed.

Week of December 7

  1. Monday, December 7 11:00 AM to 12:00 PM PST Live

    The Monday Live Class

    Retention: make one client worth more than one sale

    You leave with: The next thing a happy customer can buy, and the ask you will make every time.

  2. Tuesday, December 8 8:00 AM to 9:00 AM PST Free

    The Free Tuesday Class

    Who decides what

    You leave with: The decisions you keep and the ones you hand over.

  3. Wednesday, December 9 5:00 PM to 6:00 PM PST Live

    The Wednesday Live Class

    Service that brings customers back

    You leave with: Your recovery steps for a complaint, and the moments after the sale.

  4. Friday, December 11 9:00 AM to 10:00 AM PST Live

    The Friday Build Sprint

    Build your next offer and your referral ask

    You leave with: One offer for a current customer, and the offboarding conversation written.

Week of December 14

  1. Monday, December 14 11:00 AM to 12:00 PM PST Live

    The Monday Live Class

    Social that sells

    You leave with: Your two platforms, and what each post is for.

  2. Tuesday, December 15 8:00 AM to 9:00 AM PST Free

    The Free Tuesday Class

    Fix one thing, properly

    You leave with: The one fix for the next 90 days, and your stop doing list.

  3. Wednesday, December 16 5:00 PM to 6:00 PM PST Live

    The Wednesday Live Class

    Owner pay and taxes before year end

    You leave with: What to set aside and what to pay yourself.

  4. Friday, December 18 9:00 AM to 10:00 AM PST Live

    The Friday Build Sprint

    Build your January content plan

    You leave with: January planned, by post type.

Week of December 21

No Wednesday Live Class and no Friday Build Sprint this week: Christmas week.

  1. Monday, December 21 11:00 AM to 12:00 PM PST Live

    The Monday Live Class

    What worked: read your marketing numbers

    You leave with: One thing to keep, one to fix and one to stop.

  2. Tuesday, December 22 8:00 AM to 9:00 AM PST Free

    The Free Tuesday Class

    Look back: your year on one page

    You leave with: Your scorecard for 2026.

Week of December 28

  1. Monday, December 28 11:00 AM to 12:00 PM PST Live

    The Monday Live Class

    Your 90 day plan

    You leave with: Your 90 day plan, all seven parts written.

  2. Tuesday, December 29 8:00 AM to 9:00 AM PST Free

    The Free Tuesday Class

    Look ahead: your one page operating plan for 2027

    You leave with: The plan you run the year on.

  3. Wednesday, December 30 5:00 PM to 6:00 PM PST Live

    The Wednesday Live Class

    Your 2027 budget and the numbers you will watch

    You leave with: A revenue target built from the bottom up, and your handful of weekly numbers.

Real screens from inside

Every class has a syllabus.

In the member portal each class has its own page: what it covers, what you leave with, what to bring, and the lessons and tools it is taught from. Pick the ones you want and save your seat ahead of time.

The Small Business MBA from Notebook of a COO: one class in the member portal, with its topic, the three things it covers, what you leave with and what to bring

One

The class, before you come

Three things it covers, the one thing you leave with, and what to bring so the hour works on your own business.

The Small Business MBA from Notebook of a COO: the first screen of the class calendar in the member portal, with the Q4 2026 curriculum, its three months and the seats this member has saved

Two

The quarter, by month

Three months, each with its own job, and your saved seats on top. One tap saves a seat, and the portal tells you if a class moves.

Two ways in

Start free. Add Live when you want it worked live.

The Small Business MBA

Free forever. The 12 free Tuesday classes this quarter are yours, with the full operator library and the tools.

Join Free  →

Small Business MBA Live

The other 30 classes this quarter: the Monday Live Class, the Wednesday Live Class and the Friday Build Sprint, on top of everything in the free MBA.

See Small Business MBA Live  →

Before you decide.

Is the Tuesday class really free?

Yes. The Small Business MBA is free, with no card, and every member can save a seat for the free Tuesday class.

What does Small Business MBA Live add?

Three more live sessions every week: the Monday Live Class, the Wednesday Live Class and the Friday Build Sprint, taught live by JT and the NOC team. The Small Business MBA itself stays free, forever.

Do I have to take the classes in order?

No. Every class stands on its own, so you can come to the ones you need. A Live week is built as one piece of work: Monday finds where customers are lost, Wednesday makes the money work, and Friday builds it.

What if I cannot make a class?

Every Live session is recorded, and the replay is in Live Classes, for Live members. The free Tuesday class runs every week, so the next one is never far.

Can the dates or the topics change?

Class dates and topics can change. Members are told ahead of time.

Who teaches?

JT Taylor MS, MBA and the NOC team teach every class live.

Is this an accredited degree?

No. A practical operator education, not an accredited academic degree. It does not confer a Master of Business Administration.

Free. Start this week.

Join the Small Business MBA and save your seat for the next Tuesday class. Free forever.

Join Free  →