Live · Three sessions a week · Online

How many lessons have you watched, and how many have you actually used?

You don't have a knowledge problem. You're execution poor. Small Business MBA Live puts you in the room with JT and the NOC team, three times a week, where you bring your real numbers and work them through.

$99 a month or $990 a year. Your free Small Business MBA stays free, forever.

Start Small Business MBA Live  →

The first Live session is Wednesday, October 14, 2026.
Already a member? Open MBA Live in the portal

A practical operator education, not an accredited academic degree. It does not confer a Master of Business Administration.

What people are saying

★★★★★

“If you've ever felt like business was a language you just weren't born speaking, JT is your translator. He creates a space where there are no dumb questions, only people who haven't been given the right answers yet. He has a rare gift for breaking down complicated concepts into something a non-business-trained person can not only understand but actually get excited about.”

China RoseGoogle review

★★★★★

“The Customer Profiling course restructured how I think about my client base entirely. I had been taking clients that were not a fit because I never had a clear definition of who my ideal client actually was. That course fixed that.”

Angelina BenderTrustpilot

★★★★★

“I was able to pinpoint where the bottlenecks in my business were and learn how to properly set up my business and systems and actually make it scalable! Grateful for all of the knowledge and guidance!”

Isabelle GriesmerGoogle review

★★★★★

“Went through the Lead Generation Systems course first and honestly the module on qualifying leads before they even get to a quote changed how I run my whole intake process. I used to spend hours on bids that went nowhere. That stopped.”

Gretchen HarrisonTrustpilot

★★★★★

“Notebook Of A COO is all you need. Stop, invest in yourself, and watch your small business become profitable while you retain your sanity. Sounds like a pipe dream, but I can attest to its success.”

Whitney BrooksGoogle review

★★★★

“I focused mostly on the Elevator Pitch course because I have a consulting practice and I was terrible at explaining what I do concisely. The framework they give you in that course is three parts and it is genuinely simple.”

Caroline WilkinsTrustpilot

Real reviews from clients, shown word for word. Individual experiences, not typical results: every business, its effort and its circumstances differ, and results are not guaranteed. Read them all on Google and Trustpilot.

Real screens from inside

What Live adds to your week.

These are the screens a Live member sees in the portal.

Small Business MBA Live from Notebook of a COO: Live Classes in the member dashboard, every Live session open with a Save my seat button

One

Three live sessions a week

Monday Live Class, 11:00 AM to 12:00 PM PST. Wednesday Live Class, 5:00 PM to 6:00 PM PST. Friday Build Sprint, 9:00 AM to 10:00 AM PST. Save your seat in one tap, and join when the light next to Live Classes turns red.

Small Business MBA Live from Notebook of a COO: the Your Live plan page a member sees, with the plan, the next Live session and the week

Two

Your Live plan, in the portal

Your plan, your next Live session, the week and where everything is, on one page. Switch between monthly and annual or update your card from there.

Small Business MBA Live from Notebook of a COO: the private Live community space inside the member portal

Three

The private Live community

A space inside the portal for Live members only, in Community, under Small Business MBA Live.

Live classes for business owners

Three sessions. Each one has a job.

Two live classes and a build sprint every week, built around your own business. Come to one, or come to all three.

The Monday Live Class

Start the week with a live lesson on running your business, taught live by JT and the NOC team, with time for your questions.

Bring your real numbers and the one problem you want solved this week.

The Wednesday Live Class

The week's main lesson, taught live by JT and the NOC team, with time for your questions.

Bring your questions. Live members' questions go to the top of the list.

The Friday Build Sprint

A working session: build something real with the MBA tools, together, in the hour.

Bring the tool you want to finish, your P&L, cash flow, pricing or plan, and come ready to work on it.

The whole quarter is planned, class by class. See the curriculum

Taught by someone who has actually run the business.

JT Taylor MS, MBA and the NOC team teach every session live. JT spent 15 years in the C-suite as a COO, CMO, and CFO, scaling companies from $500k to over $1B in revenue across multiple industries. The lessons teach the method. Live is where you put your own business on the table and work it, every week.

Meet the teachers  →

What JT says in the video

Can I ask you something? How many lessons have you watched? And how many have you actually used?

You don't have a knowledge problem. You know what to do. You're not idea poor. You're execution poor. A lesson can't look at your numbers. It can't ask you what you tried. And it can't tell you when you're wrong.

I spent 15 years as a COO, a CMO and a CFO, scaling companies from $500,000 to over a billion in revenue. I can't sit inside every business. But I can put you in the room with me, three times a week.

That's Small Business MBA Live. Three live sessions with me, every week. Monday and Wednesday, a live class. Friday, a build sprint, where we build something real with the MBA tools, together. You bring your real numbers and your real problems, and we work them, live.

If the free MBA is enough for you, keep it. It stays free, forever. So does the Tuesday class.

Live is $99 a month, or $990 a year, which is two months free. It renews until you cancel. Cancel anytime from your account, and you keep Live through the end of what you paid for.

The first Live session is Wednesday, October 14th.

The lessons are free. The weeks aren't. Tap the button on this page, and I'll see you in the room.

Who Live is for, honestly.

It is for you if

  • You know what to do. You're not idea poor. You're execution poor.
  • You want to bring your real numbers and your real problems and work them through.
  • You can make at least one of the three weekly sessions: Monday, Wednesday or Friday.

It is not for you if

  • The free MBA is enough for you. Then keep it. It stays free, forever. So does the Tuesday class.
Small Business MBA Live

Your business, worked live. Three times a week.

Your Small Business MBA stays free, forever. Live adds three live sessions every week, taught by JT and the NOC team, where you bring your real numbers and your real problems and work them through together.

The week

Three live sessions every week, taught by JT and the NOC team

Each one with time for your questions. All times are PST.

  • Monday Live Class, 11:00 AM to 12:00 PM PST
  • Wednesday Live Class, 5:00 PM to 6:00 PM PST
  • Friday Build Sprint, 9:00 AM to 10:00 AM PST

The first Live session is Wednesday, October 14, 2026.

The Live add-on

$99 a month

or $990 a year. The annual plan is two months free.

Start Small Business MBA Live  →

Live is added to your free membership, so the button opens the portal: create your free account or sign in, then choose monthly or annual. It renews automatically.

Already a member? Sign in

Your business, worked live

Bring your real numbers and your real problems to any session and work them through.

Priority questions

Your questions go to the top of the host's list in every session.

The private Live community

A space inside the portal for Live members only.

Every replay

Every Live session is recorded, so one you miss is never lost.

What changes when you add Live
What you getFree MBAWith Live
Every course and tool in the Small Business MBA
Certificates, including the Advanced certificate
The free Tuesday class
Three live sessions every week with JT and the NOC team
Priority questions
The private Live community
Every Live replay
PriceFree, forever$99 a month or $990 a year

Four steps, then you are in.

Live is added to your free Small Business MBA membership, so everything happens in one place: the portal.

Step 01

Join free, or sign in

Create your free Small Business MBA account. It takes a minute and there is no card.

Step 02

Choose your plan

Monthly or annual, paid inside the portal. Switch anytime from your Account page.

Step 03

Save your seat

Open Live Classes and save your seat for any session.

Step 04

Bring your numbers

Join when the light next to Live Classes turns red. Missed one? The replay is in Live Classes.

Before you decide.

What is Small Business MBA Live?

A paid add-on to the free Small Business MBA: three live sessions every week, taught by JT and the NOC team, where you bring your real numbers and your real problems and work them through together. It is $99 a month or $990 a year, and the annual plan is two months free.

Is the Small Business MBA still free?

Yes. Every course, every tool, both certificates and the free Tuesday class stay free, forever. Live is an add-on: it never takes anything away.

How is Live different from the free Tuesday class?

The free Tuesday class is one hour of teaching from the Small Business MBA, live, with time for your questions, and it is free for every member. Live adds three more sessions every week, priority questions, the private Live community and every Live replay.

When are the live sessions?

Monday Live Class, 11:00 AM to 12:00 PM PST. Wednesday Live Class, 5:00 PM to 6:00 PM PST. Friday Build Sprint, 9:00 AM to 10:00 AM PST. The weekly sessions and their times may change. Live members are told before any change.

What if I miss one?

Every Live session is recorded. The replay is in Live Classes, for Live members.

Who teaches?

JT Taylor MS, MBA and the NOC team teach every session live.

How do I join?

Live is added to your free Small Business MBA membership. Create your free account or sign in, then choose monthly or annual inside the portal.

Can I cancel?

Anytime, in the portal: Account, then Manage billing. When you cancel, you are not charged again, and your Live access continues through the end of the period you have paid for. Cancelling Live never closes your free Small Business MBA account.

Can I get a refund?

A period already paid is not refunded, except that an annual plan cancelled within 14 days of its first payment is refunded in full.

Can I switch between monthly and annual?

Yes, in the same place: Account, then Manage billing.

Does it renew on its own?

Yes. It renews automatically at the end of each month or year until you cancel. About 30 days before an annual plan renews, you get a reminder, and a monthly plan gets the same reminder once a year.

Looking for the free membership itself? See the Small Business MBA. More answers are in the full FAQ.

The Small Business MBA is a practical business education program offered by Notebook of a COO. It is not an accredited academic degree program and does not confer a Master of Business Administration or any academic credential.

Bring your business. Work it live.

$99 a month or $990 a year. Your free Small Business MBA stays yours either way.

Start Small Business MBA Live  →